The cooperation between two companies intends to provide comprehensive data analytics of the team’s results in order to improve its operational activities as well as better negotiate with sponsors and investors.
“South Korea is famous for its extreme interest in gaming and League of Legends esports in particular. We are grateful to support the market with transparent viewership insights to help Nongshim RedForce better understand their audience as well as compare its popularity with other teams in the league. Sponsors are usually primary subjects to be interested in such analytics, so with this partnership, we aim to help RedForce keep the current sponsors and gain new ones,” - said Artyom Odintsov, the CEO of Esports Charts.
Evans Oh, the CEO of Nongshim RedForce also commented “It is a huge pleasure to announce this partnership with Esports Charts. I believe this co-work will enable us to capture and analyze accurate viewership data more efficiently.”
About Nongshim RedForce: Nongshim RedForce (Korean: 농심 레드포스) is a Korean team owned by food and beverage company Nongshim. They were previously known as Team Dynamics. For most of its history, the team competed in Challengers Korea, the second division of professional League of Legends in South Korea, but since June 2020 they’ve been competing in the top-level Korean professional league - League Champions Korea.