PUBG Global Invitational.S 2021 opened the esports scene for the Korean Battle royale in the new year and even set a record for the discipline. Esports Charts explains how the tournament influenced the performance of PLAYERUNKNOWN'S BATTLEGROUNDS.
PUBG Global Invitational.S 2021 was attended by 32 teams competing for $ 7 million. Today, this is the largest prize pool in the history of the discipline, and it is higher than that of many more popular titles (for comparison, the upcoming PGL Major Stockholm 2021 will be a CS:GO record, where participants will compete for $2 million).
Each week, players competed in the Weekly Survival format, and at the end there were Weekly Finals, where the top 16 teams participated, and for the rest of the teams, the week ended in the Bottom 16 format.
The tournament covered 7 regions: Europe, China, Southeast Asia, North and Latin America, South Korea, Japan and Chinese Taipei. This led to a huge number of viewers on the broadcasts from different countries.
The format of the tournament broadcast was mixed: teams from China, Japan, Taiwan, Hong Kong, Macau and South Korea played in their countries offline, and the rest of the regions played online.
Korean-speaking viewers contributed the most hours watched (31.5%). In Korea, the game is almost like a local religion, and the official broadcast of PUBG Korea on Twitch attracted the largest number of viewers — 56K.
The second place in terms of HW was taken by Thai-speaking viewers (21.7%) — the official broadcast of fpsthailand on Twitch was watched by 27K viewers. The large number of viewers from different countries is a consequence of the fact that the broadcasts were held on Twitch, YouTube, Facebook, AfreecaTV, TikTok and VK. The tournament was covered in 10 languages.
PUBG Global Invitational.S 2021 was able to revive interest in the Korean discipline, with a record of 25.9M hours watched. Compared to 2018, the increase is 178%. At the moment, this is the highest indicator by this metric in the entire history of the discipline.
In terms of peak viewers the tournament entered the top 5 of the discipline — 221K people watched the final battle simultaneously. Note that not a single PUBG event in 2020 was even included in the top 10 tournaments by peak mark, but there was no Invitational format last year.
The year has started off well for PUBG. Let's see what happens to the discipline in the future. Perhaps we are waiting for a new surge of interest in one of the popularizers of the battle royale genre.
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