Esports Charts analytical agency is delighted to announce a partnership with Natus Vincere, one of the most successful and popular esports organizations in the world.
“We are pleased to collaborate with Natus Vincere, who has a truly large and dedicated fan base. Our team has been following the phenomenon of their popularity for many years. We will help NAVI to understand who their audience is and what they prefer to watch. We'll also provide a complex view on esports events to assist the organization in maintaining their leading positions," - said Artyom Odintsov, CEO of Esports Charts.
As a part of the partnership, Esports Charts will provide detailed viewership analytics of esports events, statistics of current NAVI rosters and analysis of their competitors. Esports Charts will also provide them with up-to-date streaming statistics, audience preferences and the broadcast dynamics of their players.
"Understanding the esports audience and their interests is an extremely important part of our work," - said Aleksey “хаос” Kucherov, COO of NAVI.
“Esports Charts will help us to develop in this direction, so we hope for productive cooperation and, of course, we expect the benefits both for our fans and sponsors".
Natus Vincere (Latin for "Born to win") - one of the leading esports organizations, founded on December 17, 2009. Over its long history, the club has been represented in 18 disciplines: players have won more than 200 awards worldwide, of which more than 100 are golden. Now NAVI has its rosters in CS:GO, Dota 2, PUBG, Apex Legends and Rainbow Six disciplines.