Free Fire World Series 2021 Singapore is the main event for Garena Free Fire battle royale. Also, it represents the end of the current esports season of the discipline. As a result, the tournament has set both regional and international records.
FFWS 2021 took place from 28 to 30 May at the Marina Bay Sands hotel in Singapore. The pandemic affected not only the absence of spectators at the venue but also the number of participants. In total, 22 regional series winners were supposed to participate in the championship, but Riot (Bangladesh), The Guardians (Pakistan), and Team Elite with Galaxy Racer (India) couldn’t fly to Singapore. However, they received payments from the prize pool as compensation.
During the Play-In stage, the Peak Viewers mark didn’t fall below 1,1M spectators. Such amount of viewers doesn’t gather even at the finals of major competitions in common esports disciplines. For example, ONE Esports Singapore Major 2021 gathered only 605K Peak Viewers at the finals.
More than 1 million viewers watched the Hindi broadcast of the Opening Ceremony. This day the total number of Peak Viewers reached 4.5 million! The FFWS 2021 pre-show has surpassed Worlds 2020, one of the most prominent esports events. At the same time, the Hindi broadcast of FFWS 2021 has set an esports record by Peak Viewers on one stream — 1.9M people.
At the finals, the stakes became even higher and then 5.4M Peak Viewers watched the first round! In comparison, the number of viewers on the FFWS broadcast is so high as if the entire population of Croatia, Norway or Ireland came to watch how Phoenix Force have won the championship.
This result has made Free Fire World Series 2021 Singapore the most popular all-time esports event. The previous record belonged to Worlds 2019 with 3,9M Peak Viewers during the semi-finals. Compared to FFWS 2019 Rio, this year’s Hours Watched increased by 143% and Peak Viewers by 168%.
The broadcasts were held on YouTube, Booyah, Facebook, TikTok, Twitch and VK. The Free Fire fans preferred YouTube because it is the most popular platform for mobile esports.
The broadcasts were cast in more than 18 languages. As with Free Fire Rio 2019, Portuguese-speaking viewers made the largest part of the audience and contributed 25.9% to overall HW number. The reason is not only the popularity of the game in this region but also the perfect broadcast timing for Brazil and Portugal.
India became the second most popular region. Earlier Indian fans preferred PUBG Mobile, but this game has been blocked in the region since September 2020. Free Fire only benefits from this as it received the audience of its rivals. As a result, Hindi viewers contributed 22.5% to the total Hours Watched. Moreover, the Hindi broadcast has collected 50 million views and set a new record by Peak Viewers.
Note that India's result could have been even higher, but the region’s time zone didn’t let it happen. The Hindi viewers’ peak was achieved during the first rounds, but their audience decreased at the end of the competition because the final was held almost at midnight in India.
The Spanish and Indonesian languages also dominated on the event. We will examine the reasons for these regions' popularity in future reports.
In 2020, Free Fire became the second most-watched mobile discipline, and the Free Fire Continental Series took second and third places in the top of most-watched tournaments by Peak Viewers. The loss of India in PUBG Mobile gives Free Fire all chances to become the most popular mobile discipline in 2021, and their Peak Viewers result likely to remain the best among all esports tournaments this year.
Free Fire World Series 2021 Singapore insights:
- 5.4M Peak Viewers — a new record for the esports industry;
- 2M Average Viewers — another record for the esports world;
- The Hindi broadcast was watched by 1.9M Peak Viewers — a new record by Peak Viewers on a single broadcast;
- The broadcast on YouTube was watched by 4.9 million viewers at its peak;
- The tournament broadcasts received a total of 155 million views across all platforms;
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